Growth hacks to get app downloads

Get press for it, and then drive thousands, if not hundreds of thousands of downloads within that span. You will see an increase in sales. And my friend even actually reported back to me. I made more sales in that campaign than I did the past few months that the app has been out there.

We build in app purchases to just make it free for a couple of days, and use this particular campaign. Reddit has an app hookup Sub-Reddit that you can use as well. So make sure people know about it. So something you can buy once and get forever, alright? Number 2, my favorite growth hacking strategy — is App Store optimization. Now I know a lot of people know about App Store optimization.

But as I found, that most people are sort of moving away from it now. I want to double down on it. You need a good brand. You need to create good content. Those are the people that are suffering from it. So really, really focus on ASO. But leveraging App Store reviews to increase keyword rankings. Sean Sechler. Thomas Hughes. Zacks Equity Research. Skip to content Profile Avatar. Subscribe to Entrepreneur. Magazine Subscriptions.

By Steve Young February 5, Opinions expressed by Entrepreneur contributors are their own. More About Apps. Entrepreneur Store Dec 3, Entrepreneur Store Nov 24, Latest on United States.

Sean Sechler Dec 16, Canva is one of the most prevalently used design tools used across the globe, and it has seen phenomenal growth over its journey. The brand then received great feedback and traffic on the Canva iPad app. With time users are turning towards and expecting better technological options, hence it is crucial to stay relevant for your audiences. Email marketing still is an effective way to reach your audience. A landing page and online presence can help you generate business leads of people who might be interested in using your app.

Email is a great channel to engage with target users and boost up app downloads. However, later on you can also use the same channel to engage with your app users and keep enjoying high retention rates.

According to research, there are about 3. This means social media is an excellent way to engage with your target audience who are using social platforms for personal or professional reasons. Some tips to effectively engage with your audience include:. If you want your target users to find organically, you cannot find a way around your app store optimization ASO. Searching for apps on an app store is the first thing a user does when they first identify the need, and if you are not there in the detailed results, you are out of the competition.

Some of the basic tactics of ASO include:. Another great way for app marketing and increase app downloads is to have more positive app reviews and ratings. While improving your app ranking on the app store, it also encourages new users to download and give your app a try.

You give a big website the first right to publish your announcement. If its editor agrees, you cannot pitch other websites until after the first one posts the article. Big websites love getting an exclusive, because that means that they will be the first to write about your news. This also leads to the other big websites linking back to them as the source.

Max Page, founder of Lifter , recommends using text messages to allow users to share things they are creating in your app. This one-to-one recommendation from a trusted source creates higher click-to-install rates. Unlike social media, shares will not get lost in a stream of other updates. In Lifter, people can create workouts and tap, to instantly text that workout to a friend.

Moreover, Branch Metrics reports that SMS has an 18 percent click-to-install rate -- the second best-performing channel behind Facebook. That app has grown to , organic installs in one year with a zero marketing cost. Localizing your app can significantly raise the chances that people will find your app.